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Tips on authority site content (using AGILE Project Management)

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talk about two actually just two tips oncontent and they're gonna be usingproject management ideas agile projectmanagement ideas by the way this appliesreally for any kind of affiliate siteI think Amazon affiliate sites areprobably the most applicable but whenyou take a step back you could applythis to really any kind of content youknow it kind of depends on exactly whatyou're working on but I know the secondone which is continuous improvementactually can apply to anything if you'reon live give me a shout say what's up acouple things I'm gonna keep this fairlyshort I'm gonna make this tight we'renot gonna ramble on with a bunch ofquestions are unrelated if you havethose type of questions Friday do a Q&A10:00 a.m. mountain time so this is kindof a different time than when I wouldnormally do a live stream but I just gotback from the gym and I thought hey I'lldo a quick live stream cuz it's sobright out in this main room here I mayjoin my dog Georgie on the floor I seewe have Mads we have Daniel and Isaacwhat's up we're gonna talk about thiscontent stuff for authority sites forniche sites we have dill ham as well andbasically here's the deal one of themost common questions I get for frompeople that are just starting a site isaround how much content they needsomeone pinged me on one of the othervideos and they said I want to launch asite with you know 50 pieces of contentis that okay sure you can do whateveryou want basically you could launch withyeah five pieces of content or like 50or 500 pieces of content it's totally upto youhowever the flaw and that specificquestion is what's the goal like what isthe person trying to do lunch with theminimum amount of content because theydon't have too much money or you knowsome other thing so you have tounderstandgoal and what define success for me andwhat I teach it's usually about like youknow watching quickly watching so youcan get quick wins and you know provingthe concept right most people in theworld don't know what affiliatemarketing end is and most people have noidea what Amazon affiliate marketing iseither so when I you know if someone'slike hey you need you know 50 keywordsand you need to launch with like ahundred pieces of content or whatevermost people are never gonna be able todo that right most people will quitbecause they're not making any moneyreally early so my approach is one of anagile project management idea and thatis to launch you know quickly get asmallest shippable piece of product anasset as quickly as possible and thatreally means you need to launch with thebare minimum and then start gettingtraffic as soon as possible you alsoneed to be accepted by the Amazonaffiliate program and which isassociates so I say launch with tenpieces of content and I made notes soonce with ten pieces of content that isthe minimum 50% should be orientedtowards basically informational and thenthe other 50% can be review content andby the way I'm Doug Huntington I'm thefounder of niche site project they talkabout Amazon affiliate sitesproductivity and project management - Ihave a PMP certification and that's whatI used to do for my corporate job beforeI got laid off now quick note before wego on to step two is I put a playlist inthe description check out the playlistfor more content so I'm telling youabout you know the plan of content butwhen it comes down to you have tounderstand you know what to put in thecontent if you haven't created muchcontent oryou want to improve it or just take adifferent approach there's a playlistwhere I step through the FAQ method andrpm which are two outlining andbasically two outlining methods to comeup with content and it's the way I docontent it's very straightforward veryeasy to implement and it's somethingwhere you could like write an outlineand you know a few minutes and then sendit to a writer to write or if you'rewriting it yourself then you havesomething to work from it's much easierto do that than to start from you knowblank page and I see we do have a coupleother people on and Dohan and matt saysthanks for creating great informativecontent oh thank you for watchingappreciate thatand then lacy mag says I'm lying I'mlive right now it's so lateyeah I thought during this content pushin February I was like can I push thelimits and post even more so I'm postinglike you know a lot if you're subscribedwhich is probably why you're on here youknow that I've been posting a lot andhopefully good stuff that you're a jointso I may do some afternoon stuff atdifferent time zones and all thatGregory in Glasgow what's up good tohave you on bird and lay some eggs isMelissa I'll try to remember that thankyou for letting me know it's a goodlittle egg that's okaythe second and probably maybe like themore universal I'm gonna move to hangoutwith Georgie the dog here if this isgonna work here switch the camera I'llsit with Georgie down here alright weturn this camera back around here so Ican kind of see what's going on andthere's the instruments back there allright Georgie good dogshe's like what are you ignoring meso with the continuous improvement sostep number one so we got like 15 peopleon what's up and the thing is it's gonnabe hard for me and Georgie to be in theframe so she's yeah she's more criticalthan me I'll just try and poke my headI'll have to lay on the floor - allright here's the deal number step numberone was really around launching with aminimum amount of content and thenmoving forward you want to make yourfirst dollars or and again most peopleshe's like come on dude pay attention soyou want to make your first dollars asquickly as possible to prove the conceptright and then after that you'll want toimprove the content because if you'relaunching as quickly as you can you maynot have like the perfect qualityeverything's not going to be perfect sowhat you're gonna wanna do George so thething is you're gonna publish contentyou're going to you're gonna publishcontent this may be like eight hundredor a thousand words long rightyou're gonna launch quick you're gonnaget the bare minimum out there you'rehopefully going to start getting sometraffic in and then you're gonna seewhat gets traction and you're going topour gas in the fire right so if youhave one post that is a keyword goldenratio compliant right if you don't knowwhat that is look it up should be ableto find a video on it and what you'llwant to do is go to the post or poststhat are ranking behind so if you havesomething that's ranking number two goto that post and double the contenttriple the content for exit whatever addmore content to it you could do this ina couple ways you can add more productsto the review you can make the manyreviews more thorough you can say addmore images you can do a lot of thingsto make it a better post and moreinformative again go reference theplaylists that I mentioned below socheck out that playlist it goes over therpm and the FAQ method Georgie is thestar here and she's a really good dog sothere's nothing I can really do so youreally don't need to see me much herethis hopefully can funnel you to the theplaylist below that will give you moreideas so if you're just joining and Iknow we have several people that hoppedin this is about content even thoughthere's a dog laying on her back heretrying to get all the attention hereGeorgie's quite quite the star here butif you launched with ten pieces ofcontent 50 percent informational 50percent product reviews then you're goodto go then once you in by the way steptwo the continuous improvementthat's like key project management likeacross the board right when I worked ina corporate setting we launched projectsall the time when I was managingprojects actively I had you know maybefour to six or eight projects dependingon what was going on and we used thesame methodology georgy all the timeright and we would meet after like partof the project process is to meet afterwith the project team and find out whatwhat went well and what needed to beimproved and I see the viewers are goingup so I think this dog stuff is reallyworking out so yeah that's right that'sright so once you figure out what'sworking and cliffs not working thenyou're able to do more of the good stuffdo less of the bad stuff and you're ableto recreate it so the point iscontinuous improvement is key projectmanagement stuff and there's no reasonyou can't go back I think there are SEOfolks writing about this now where it'sjust like you have content that's doingwell we'll go back and make it better doresearch and find out what's going onfind out whatyou could do to make it better all rightso what questions do we have again I'mgonna try and make it kind of tighttoday as you can see I got this ladyover here trying to get some attentionand let's see I've lost my spot here butyeah I'll field a couple questions herejust as well as I can she's making itquite awkward as far as the positioninggoes so yeahmelissa is into the the docks all rightall right so I'll uh I'll just say thatyou want to know what's the minimumbudget to start with basically you needhosting you need hosting and everythingelse can be freeso however cheap you can get reasonablehosting and I'm gonna say you knowprobably 80 bucks for one year ofhosting something like that $80 us butyou know you can technically a cheaperhosting but it's probably not worth itto sacrifice the maybe the customerservice the uptime the quality and stufflike that so you're most likely betteroff just paying you know a reasonableamount a fair amount if you want to buya premium thing you may have to pay youknow 30 50 hundred bucks for that youdon't need a premium theme though youyou could use a free themeso basically George is like come on comeon dad dude nobody cares about thiscontent hamming it up all right back toitall right she is asking a question is upwork the best place to get articles at areasonable price okay so I don't know Iuse up work if your goal is to get thecheapest price but you don't care aboutthe quality then you probably can get itsomewhere else you're gonna find youknow high prices on up work you're gonnafindis on that board if you work with aservice you may or may not get highquality you may you may end up with someissues as far as delivery or whateverbut you have to test things outI like up work I like the protection youget without work and I find greatwriters there ok and Gregory says okthis is a good question have I ever usedWu's own plugin on WordPress if so doyou rate it okay here's the deal I'venever used that stuff you may have seenmy pretty good friend Alex Cooper over aWP eaglehe's a wordpress guy and he knows likeWoo's own and whoo things I've neverused it I think it's completelyunnecessary and I think you know I needto connect with Alex we were gonnadebate cuz basically I think it'sprobably a waste of time however rightalex has had great success with it andhe has case studies and reference pointswhere people are launching sites there'shardly any content and they're makingmoney now my thought is Greg if I maycall youGreg Greg I think if you if you use mycontent ideas on top of Woo's own wellthen you got something kind ofinteresting right you're combining twoviable options and you know one plus oneequals like two and a half in that casemaybe because I think if you have a youknow the woes own stuff I mean if you'rejust like if you're just using it assort of like a marketplace looked andit's not super helpful so alright anyfinal questions before we get out ofhere and final thing here I'm gonna popback up here so the the thing is oh wegot some wemassive questions coming in all righthere's the deal if you're watching nowor if you're catching the replay be sureto look in the description the playlistis awesome it's a very tight content itis some of my newer content where I'llramble on quite as much it's not live soI get to the point a little faster so Irecommend you check out the playlistbelow save it do whatever you need tomake sure you get to that playlist thatwill solve 80% of your content problemsall right I do see the questions solet's see what we got here Greg says solet me get this right you're doing thismanually ving via posting on a blog yesthat is right that's right my wholething is around content and organic SEOand my hunch right so I've never donethat WooCommerce route my hunch is ifyou don't have much content you're notgetting much SEO traffic can you getsome SEO traffic sure I'm not trying toget something I'm trying to get just alot of traffic you need a lot of trafficif you're gonna make a serious amount ofmoney so that's sort of the route that Iwould take now there's no reason youcan't again combine the two ideas youend up with something a little bit moreinteresting bird says do I think the kidgr would work well with a multi Mitchsite I don't know give it a trygenerally you're probably gonna haveyou're probably gonna need to niche downfirst and then you can expand if youjust have like a bunch of random stuffall over the place you may get a littlesuccess you may you know sort of havesome SEO traffic coming in but if youjust have a bunch of random stuff goingon like Google is not going to know whatyou're relevant in so that had been aproblem and Melissa says me and Brandonand Neil Patel introduce you to whitehat oh coolit's I don't know if I should be in thesame company as those guys but thanksI will take it I will definitely take itShannon says what if you're listing alot of products on your site wouldn't itbe better to have an app that updatesthe prices for you so Shannon it goesback to the core question of you knowwhat's your goal what are you trying todo so if you're trying to you know ifyour goal is to have a lot of productswith a lot of listings with the pricesthen sure yeah what you said is betterI'm not trying to do either one of thosethings so and I'm not saying my way isthe right way I'm just saying my way isthe way that I'm doing it and that's theonly part that I can talk about and Ican talk about results and I can showyou other people's results that I'vealso taught and I believe it works Idon't think it's the best way it's justmy way so just keep that in mind so ifyou want to list prices if you want tohave a lot of products and all thatstuff go for itdo it let me know how it works out wouldlove to feature you as a success storyright I have no idea if it works myadvice if you want to go that route isto follow people like Alex perhaps againWP eagle great guywe've been on each other's channels andstuff or at least I've been on his he Ineed to set up something with Alex bythe waybut but but but the thing is one needsto understand the goal and thenimplement it you should have like amodel in mind when you start you shouldhave the end goal in mind if you're justtrying to do like random stuff andanother thing you are but if you'retrying to do random stuff it's gonna bekind of a messall right and I'm gonna if your questionis not relevant to the topic today I'mjust giving a sort of super fast sonothing personal just I got to go for awalk well this Sun still shining outhere Georgie wants to play fetch realbad so here's the dealthe best way to get traffic with a lowinvestment I'm assuming you mean aninvestment of money so I'm gonna say putit in time and get backlinks alright ifyou want more information on how to getbacklinks you'll need to actually have aplaylist on SEO outreach and gettingbacklinks so check that one out Gregsays you were thinking of doing bothwhoo pop whoo commerce for products andblogs for organic you like the ideawhether it works time will tell but theorganic blog and SEO traffic soundsgreatsure yeah glad to help and I think Imean the the thing is like if you arejust listing the product information ona site there's like no unique anythingabout it right no one can get additionalvalue from it unless you put moreinformation in there right so if you'renot putting more information if you'rejust pulling it why would someone go toyour site how would they evenaccidentally get there how would they gothere on purpose like I just don'tunderstand the model so if you havetraffic from another source sure but Imean if you know how to get traffic fromanother source then I mean then youdon't need me so alright cool and Danielsays what's up Daniel your first stepshould be using the kid yarder rankingat traffic there's not much ROI from themarketplace style unless you write SEOoptimized descriptions for all yourproducts that is much much appreciatedthat's a well set and yeah so if youdon't write optimized descriptions thenyou're kind of just it's a commodityright like someone can go to Amazon andget morefrom the reviews of their so cuckoo andMelissa says I'm awesome and authenticthanks appreciate that and Shannon yougot it all right couple more questionshere and by the way if I've answeredyour question I will trouble you tospecifically ask to get a thumbs up canyou hit the like button would reallyappreciate itHasib says you're thinking to post 80%affiliate content and 20% info like 10to 20 am you're going right so to see dothis once we finished finish this rewindto the beginning and that's where I tellyou 50% and then you only need to dolike 10 blog post so don't kill yourself80 60 to 80 post is a lot here's thedeal if I gave you all the keywords andI gave you unlimited budgetmost people would still struggle topublish that much content why is thatwhy would you still struggle if you haveunlimited budget you have all thekeywords if I give you hosting if I giveyou all that stuff it's still not easyright you have to get you know that manypost published you have to maybe hirewriters right how you gonna hire writerseven if you hire a service like theremay be a little training there may be alittle handoff stuff going on I mean ifI challenged you and I was like apublished 80 post in a month and youknow you have whatever budget you wantto figure it out it's not easy so don'twatch with that much it's way too muchalright so hasib are you doing it rightagain it most of the answers to thesequestions are you have my blessing youcould do whatever you wantwill it work maybe probably it can workhowever you want to do it right myadvice don't do so much affiliatecontent don't publish so much off thebat guitar picks I probably hear this alot how long does it take to rank againif these questions are not related I'mjust gonna answer fast as fast as I cannothing personal come on Friday I do alive Q&A on Friday 10:00 a.m. I mayinsert some of these questions inbecause I mean they're pretty good sohow long does it take to rank and gettraffic all right if you follow mymethod right this isn't five figureniche site this is my premium course youcan't enroll right now but it's outthere just want to plant the seed inyour mind so and by the way guitar pickswhat kind of guitar do you see a guitarbanjo and back there what kind of guitaris your go-to axe I'm not very good butI do like to play all right you can gettraffic and as little as a few weeks andyou will slowly grow when you hit sixmonths I would expect plus or minus amonth or two you're probably going tohit you know hundred bucks you shouldhit a hundred bucks per month in aboutsix months or so after that in a year itcould be nine hundred dollars or itcould be twenty eight hundred dollarsright it escalates quickly when you hityou know eight nine ten eleven twelvemonth mark okay mike says you looked atmy teardown videos cool thanks forwatching those it seems like going bribeis best like thank your since so would asnitch like stress relief be good sohere's the deal broad you you should gobroad in your branding but you should gonarrow when you start your site youshould be very narrow and focused on youknow one or two products so that you cando well in that here we goyou kind of want to warn things and dothings rightso would stress relief be good one mustdo the keyword research and thecompetition analysis and a few otherthings but I would say without doing anyof that stuff and not knowing much elseaside from everyone has stress is yeahseems reasonable there's a lot ofproducts on it so yeah go for it birdyou're welcome and mike says you writefor text brokers and this would be easyawesome good here who would I recommendfor learning how to write good contentCharles I recommend myself I will youknow part of this video this live streamwas to get people to watch the playlistthat's in the description below orhowever you're watching but it's in thedescription there's some ideas about howto like start outlining your content andif you can outline it well it'll be wellthought out and organized the continuousimprovement idea number two that Imentioned is something that will youknow be helpful when you write thecontent so you you write the outline youwrite the content and then you go backand edit it you continuously improve itand through that you know you don't haveto have it perfect you can publish ityou can launch it and then move forwardright you can always go back and improveit guitar pick says articles spinning isit any gooddon't do it that's a terrible idea it'sjust it doesn't make like wheneveryou're trying to do something don't tryand take any shortcuts if you're takinga shortcut it's it's gonna be an issuesomewhere I don't know like wherespecifically I encourage people todisagree and debate me on that butbasically anywhere life if you're likeI'm gonna try and take a shortcut onsomething it's gonna bite you in the assyou're probably better off doing thingsslowerwhat's the rush alright and Tay said youmade a 200 live video awesome yeah isthis a better time for you let me knowin the chat or in the comments is thissort of latertime of day a better time I was justgonna do like 10 minutes but we'repushing 27 minutes I'm gonna have toleave here in a second so I'm just gonnablast through these things are goodtaste thank you for the support you'retalking about paid traffic if you'repaid traffic expert then maybe you cando it if you're you need to have highmargins to make paid traffic work Amazondoesn't have high margins so you need tobe a badass with ads so if you'rethinking that you're gonna do this it'sprobably not gonna work and homesteadingsays you made it to a live streamwelcome guitar picks is a Mexican stratthat is the ax of choice okaytase says you're learning what's thedifference between an authority site ora niche site there's no difference it'sall branding think of it this wayactually I did a whole video on this bythe way it's gonna be coming out like aweek I think so it'll be a little bitmore thorough and a little bit morethought-out but they're the same thingin my eyes if someone looked at my sitesthey would just say oh those areauthority sites there's no questionabout it there's email list there's aton of content it's really well writtenit's long-form content but you can thinkof a an authority site as a niche sitethat's grown up so if it's it's grown upit's a little bit more mature buteverything starts as a niche site rightso even if you plan on building like ahuge site or if you're looking at thewire cutter when it first launched it'san interesting right okay all rightMelissa's out hasib okay I'm gonna I'mgonna answer all the questions but I'mjust gonna answer she'd be super quickas I said don't do so much affiliatecontent your site has is five months oldwith 17 blog posts and sevenpercent affiliate contact okaylet's see if I'm gonna I'm gonna be alittle hard on you just to add more ofthe info content like do the math andadd more right so if it's seventypercent then add like fifteen more postsof info content and then get you closeralright and guitar picks there's nothere's no automatic or manual articlespinning not good don't do it and Danielwas mentioning that it you know articlespinning is a variation of plagiarismyou're just plagiarizing from multiplesources the problem is like if you'renot doing something to like make theinternet better probably eventually notgonna be goodWallace is asking about using an expireddomain with good metrics to get goingfaster pros and cons pros you can getstarted faster you can virtually skipthe sandbox the cons are if you get abad domain that has some penalties orsome issues or something like that thenyou may end up never ranking and justwasting a lot of time so I wouldn't getan expired domain I would get one froman auction okay guitar picks okay coolyeah and you were just clarifying on thelast bit of automating it hey Georgiecome here we'll go out in a second herecome come say hello one more time andthen the plugins don't worry about itplugins don't matter that much so Idon't care about plugins I try and useas few as possible on one of my sites Ihave it down to about eight plugins andhalf of them are like securityall right and Isla says the video numbersix is private you'll watch okay cool soagain just a reminder the playlist isawesome so please check it out the lastvideo hasn't published yet so I think itcomes out in a few daysguitar pick says you're confused whereyou get content you write it you writethe content or somebody else writes itwe're all writing comes from you knowfrom someone's mind and I'm sorry I justnot sure I guess like I don't understandthe context of your question so itsounds like yeah I'm not sure whatyou're asking exactly Auto postingplugins know how hard is it to clean upand expired domain you know what yeahBosco asked on Friday but I mean you'rebetter off like usually I mean if youlook and you know how to get an expireddomain then you're then it's fineand let's see guitar picks yeah you justneed to yeah you make it up I mean likeyou watch watch like the first couplevideos in that playlist in thedescription particularly the FAQ methodand you should be good to go I mean it'susually yeah yeahwatch the video the FAQ method it'll beperfect for you guitar and Dino has I'lljust mention this great tip here post ajob on a port for a writer at thedesired price watch people apply it's alot of fun for the first time ask forwriting samples before hiring well setand Max is asking one last question thisis the last question that I've been I'mhead now all right do I have it allright max says do you have a or how doyou build using anchor text ratio is ita mash-up of branded naked and partialmatch in generic anchor text yes that isexactly itWallace says do you have a templatelayout for help or useful content formonetization that you go to go by yeplooking for the perfect Amazon reviewthat is the monetization of style of youknow an article as far as helpful youcan write it in any format you want itliterally doesn't matter so all rightI'm out of here and I'll just finallysay Shantanu is asking about web 2.0that's a shortcut man don't do it it'snot gonna help you it's garbage allright I'm out of here say goodbye toGeorgie Georgie you're a good dog allright again if I answered any of yourquestions please hit the like button saywhat's up and we'll catch ya actuallythere'll be a live stream in the morningand there's gonna be a live stream onFriday maybe I'll do some afternoon oneslet me know in the comments if you likewatch this whole thing tell me in thecomments do you like this later stufflater in the day it looks like we got awhole different crew of folks we got furhand on - what's up one of my kindmoderators I will see you laterappreciate all the support

Two big tips on my approach on content for niche and authority sites. Here’s a playlist so you can dig deeper: https://www.youtube.com/playlist?list=PLTRfQ_cd-edEHMVcq_n43x70B-AEWW1nB. Including the FAQ & RPM — makes it a no brainer.

$23.20

Agile Software Development with Scrum (Series in Agile Software Development)

From Amazon

Sales Rank 83551 Schwaber, Ken/ Beedle, Mike

eXtreme Programming is an ideal many software shops would love…
Buy now

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2 Thoughts to “Tips on authority site content (using AGILE Project Management)”

  1. Steve Graham

    The question is, what is the final result look like? Then go backwards.

  2. YourGuitarGuide

    Nice video do you play the banjo? Checkout YourGuitarGuide.com for your guitar needs 👍

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